Strategic Planning

We consult with business owners, corporations, managers and decision makers who want to maximize their return on investment of their website.

Whether this is be developing the strategy for a new site or more often to review the effectiveness of an existing site and to recommend enhancements.

Wherever stage you are at with the evolution of your website strategy we can assist you to ensure that you have the following elements in place:

• Identification of your current and potential online markets 
• Maximising your use of targeted promotional techniques to attract high quality, long term traffic
• Providing optimised and unque content to engage visitors deep into your site
• Creating compelling calls to action that will generate leads and produce sales
• Maximizing your current revenue generating streams
• Maximising your cost-savings opportunities to ensure best return on your investment

"I knew I had to hire Black Sun. Their input was critical before we launched our online tutorials for our major client. " Barry Stein - TS3 Interactive Advertising, Sydney Australia.

A typical review of your current site strategy will:

• Identify opportunities for new online revenue generating streams
• Identify opportunities for improved or new functionality
• Define points or areas of your site where you can increase your conversion rates
• Evaluate your current utilisation of online marketing and public relations techniques

When you work with Black Sun you will have:

• A thorough understanding of the areas for recommended improvements and why
• A clear strategic plan with recommended enhancements to implement on your site which will maximize its effectiveness and usability for your audience
• A full understanding of your most effective online marketing and public relations activities, as well as any that should be discarded
• Starting benchmarks against which to measure future success

When you get your website strategy right you will realise the following benefits:

• Increased visitor engagement on your site
• More revenues generated due to increased leads, sales and other enquiries
• A rise in other benefits such as increased media and PR, better search engine positioning, better rankings and viral marketing opportunities

"We got our money's worth and are very happy with the results! Our whole team are now fully in the picture when it comes to what we are trying to achieve with our website strategy and how to go about achieving our goals in a cohesive fashion. Thanks guys!"

Roger Dremore, Bolgers International, Inc.

View our portfolio or request a quote....

View our Portfolio or contact us for a quote within 24 hours.

Client of the Month

We present our client of the month, Learning Innovations P/L. Learning Innovations are a team of highly skilled online learning application designers and developers collaborating with some of the largest names online. The CEO of Learning Innovations, Lee Stewart, gave the following comment:

"...delivered on time, on budget - extremely satisfied..."
>> Click here for more detailsWhat some of our other clients have to say about us...

"...provided us with interactive creative solutions in marketing..."
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"... helped us increase our web traffic by over 300%..."
>> Click here for more details